Society of Cleaning
& Restoration Technicians

303 White Oak Dr., Wilmington, OH 45177

800-949-4728 | F. 513-829-4140

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Tribute to James Anthony "Tony" Seay

James Anthony “Tony” Seay – February 16, 1955-May 6, 2016

William Shakespeare; from his play Julius Caesar, said. “The evil that men do lives after them; the good is oft interred with their bones.” 

So it is with Tony Seay.

I’d like to dwell for a moment on the good things that Tony accomplished, lest they be forgotten and “… interred with his bones.”

Tony was hired by my company back in the 1970s for a part-time job during an influx of flood damage business.  I was a little puzzled by the fact that he had been the manager of a local Pizza Hut whose business had increased, along with Tony’s responsibilities, hours and title.  But his salary had not seen a comparable increase. 

The restaurant management business can be brutal.  Long hours, employee turnover, customer complaints … 

I guess you’d say that Tony was exhausted, burned out, and he had seen fit to terminate his Pizza Hut employment. 

But his work as a “part-time” employee with my company didn’t last long. 

Tony showed up early, carried out his duties in an exemplary manner, and worked hard with little expectation of recognition or reward.  In short, he did everything he was asked to do. 

The best employees are those with a demonstrated track record, and when the influx of flood business was over, there was no question about a full-time position for Tony.  We couldn’t afford to do otherwise. 

But Tony was far more than just a good worker.  In fact, he epitomized the American dream that hard conscientious work would ultimately bring future reward.  He was able and determined to create his own success, with the recognition that my company could serve as his platform for achievement. 

We put Tony on as an assistant cleaner – which was well below his considerable capabilities – but his quick mind, customer-oriented attitude and quality consciousness led, within a month or so, to his promotion to Crew Chief with his own vehicle, equipment and responsibilities. 

Again, Tony excelled.  His job closings and added sales set him apart as a consummate salesman.  Within a year, I asked Tony to take over the entire cleaning division, while I concentrated on growing the company’s disaster division. 

Once again, Tony excelled, flawlessly and independently organizing and managing the company’s major cleaning division with little supervision by me.  All the while he was increasing his store of technical knowledge and his management skills.

The ultimate next step was for him to become the company’s General Manager. 

By the 1980s, the company’s fledgling chemical and equipment manufacturing business caught Tony’s eye for growth potential.  Thus, he began developing the ProMaster Division into an international distributorship leading to his eventual position as a partner in that Division.  During the 1990s ProMaster had grown into a multi-million dollar business under Tony’s capable and consistent leadership. 

In that same time period, Tony, Ronda and I partnered to take over and re-organize the nearly bankrupt International Society of Cleaning Technicians, or ISCT, with Tony as its President.  I was reluctant to take on responsibility for a failing trade association, but Tony argued that I was wrong.  Eventually, I acquiesced.  He enthusiastically reinvented that trade association, making it one of the largest and most successful in the cleaning and restoration industry, with multiple successful conventions held in Florida, Georgia, Tennessee and Texas. 

Eventually, with a stable financial status and increased membership, we turned that association over to its elected officers with the stipulation that it be brought to non-profit status.  And that those leaders did.  That influential Trade Association still exists today as the Society of Cleaning and Restoration Technicians (SCRT), which is a Shareholder of the Institute of Inspection, Cleaning and Restoration Certification or IICRC. 

Today, a SCRT Director serves as Chairman of the Board of the IICRC, and two SCRT Directors serve as Board members of this international certification organization, which boasts some 55,000 registrants in 35 countries around the world. 

The point is that, over my objections, Tony’s determination to save a floundering trade association that was doomed to extinction, in no small part has had a profound ripple effect on an entire industry internationally. 

In 1997 with the purchase of five acres of land in Dothan’s Oxmoor Industrial Park, Tony took on construction coordination of a 20,000 square foot building, which became the headquarters of both ProMaster and Clean Care Seminars.  That property and building today serves as a monument to his organizational skills and meticulous attention to detail. 

When Bishop Clean Care and Bishop Disaster Services were sold to the managers of those Divisions in the late ’90s, Tony continued to manage the ProMaster Division successfully.  Eventually in year 2000, he and his brother Larry purchased ProMaster. 

Again, from Shakespeare: “Let us not burden our remembrance with the heaviness that’s gone.” 

Tony and I shared a lot of successes and a few failures during our 40-year relationship.  While I am aware of the path his life took in the last decade or so, I choose to remember the long drives we shared to and from conventions, the lingering business and dinner conversations, and our shared optimism for our future. 

From part-time worker to business owner, Tony lived the American Dream of success.  The Tony I remember today was a good and loyal friend, and business partner. 

That’s the way it should be. 

Jeff Bishop

ICRA Certification

To all ICRA members
We wanted to let you know that ICRA has been working on something new.
Certification – You Now Have an Option
Recently, the industry has been asking for another option for certification. The International Cleaning and Restoration Association (ICRA) is now offering certification based upon written exams (cognitive assessments) in addition to their Performance Assessments as part of a new “Comprehensive Certification Program.” A group of industry leaders have been working on this new program since the beginning of the year.
ICRA will recognize (grandfather in) your certifications
If you have any certifications listed on the ICRA Certification Recognition Program webpage, ICRA will accept a copy of your certificate or ID card as a basis for issuing you an equivalent ICRA certification. No need to take another class or exam. Certifications from other certifying bodies, not listed on the website, will be evaluated on a case by case basis.
Certification Recognition Program ICRA will “grandfather” your certifications from other certifying organizations at a flat fee of $40.00 regardless of the number of certifications that you have. No requirement to attend another course or take another exam.
o Information regarding certification recognition can be found at:
ICRA Schools and exams ICRA has registered 37 schools that are interested in offering ICRA certification exams. These are well known and respected schools and instructors that have been teaching in the industry for years. For a list of schools that are participating go to:
Your Company can become an ICRA Registered Firm! Your company can register as an ICRA Registered Firm for $129. The ICRA Registered Firm program offers many benefits including discounts on programs and membership. The program is recognized by the Carpet and Rug Institute (CRI) as well as other related industry groups. To apply as an ICRA Registered Firm go to:
If you have ANY questions concerning ICRA certification or filling out the online forms, please do not hesitate to call ICRA at (916) 758-5242 x 102. If you prefer, you can email ICRA at .
I will try to give you a call within the next few weeks as a follow up to this email.
Look forward to speaking with you
Mike Cole
ICRA Member Services Support

Carpet Cleaners Giving Back

Scott Warrington
December 30 at 11:23am
I am glad to have an opportunity to inform you about Carpet Cleaners Giving Back. Monday February 22, 2016 is the date selected for this day of service for carpet and rug cleaners around the country. The idea is being discussed on-line in carpet cleaning forums, discussion boards and Facebook pages. I hope many participants here will decide to get involved. 

Cleaners around the United States and Canada will be working for free on February 22nd. They will be cleaning for various charitable organizations such as Ronald McDonald House, shelters for the homeless and battered women and similar organizations. These organizations often need competent cleaning services but their budgets are stretched too thin to get their cleaning done or done as often as it should be.

In addition to providing free cleaning services for charitable organizations, cleaners will also be giving back by cleaning homes for those in need. 

Here are some ways you can help support this worthy cause. 

· Encourage other cleaners to participate. There is no need for a cleaner who wants to help to register, apply or enroll, but we would appreciate knowing how many cleaners are taking part. 

· Share news about the event on social media such as Facebook. 

· If you know of a local organization or family that is in need and would benefit from this national day of service, contact them to see if they would like to participate and let local cleaners know of the need. 

· You may wish to share news about the event with local media. 

· Interlink Supply will pitch in by providing free cleaning products for companies who participate and share photos with Interlink Supply that are suitable for use on our Facebook page. Each company that does so, may request a free gallon of either Flex, 6.5# container of Flex Powder with Citrus Solv or Flex Ice.

IICRC Announces Publication of ANSI/IICRC S500 Standard and Reference Guide for Professional Water Damage Restoration Published


For Immediate Release 

ANSI/IICRC S500 Standard and Reference Guide for Professional Water Damage Restoration Published

Las Vegas – Nov. 17, 2015 – The Institute of Inspection, Cleaning and Restoration Certification (IICRC) announces the publication of a newly-revised ANSI-approved ANSI/IICRC S500 Standard and Reference Guide for Professional Water Damage Restoration (4th edition, 2015). 

ANSI/IICRC S500 provides a specific set of practical standards for water damage restoration. It does not provide comprehensive water damage restoration procedures; rather, it outlines the foundation for basic principles of proper restoration practices. ANSI/IICRC S500 does not include exhaustive performance characteristics or standards for the manufacture or installation of structural components, materials and contents (personal property).

According to S500 Chairman Mickey Lee, the primary revisions made to the Standard and Reference Guide since the 2006 edition was published, include the following: 

  • Redefined the classes of water intrusion to offer a more objective means of estimating the evaporation load in a building, basing it on amount of affected materials to be dried rather than by vague descriptions.
  • Restructured the  inspections and structural restoration chapters to flow generally in the order a restorer would perform the activities on a typical water intrusion project, making them more usable and easier to follow.
  • Consolidated information and recommended guidance on various materials which previously was scattered in three chapters (i.e. Building Science, Inspections, Structural Restoration) and placed them into a more user-friendly Table of Materials and Assemblies.
  • Provided a rationale for airmover placement based on amount of wet, affected surfaces that is applicable to all classes of water intrusions.
  • Strengthened the third-party references in the building science, microbiology, psychrometrics and drying technology chapters to reflect third party research and enhance their credibility.  

"We couldn't be more excited to have the latest release of our flagship document out,” said IICRC Standards Chairman Howard Wolf. “The improvements in readability and usability really made the new S500 worth the wait. Further, the new S500 improves clarity in several areas, including class of water intrusion."

To purchase a copy of the new ANSI/IICRC S500: 2015 and other standards, visit For more information on other certification programs and standards offered by IICRC, visit


The IICRC is a global, ANSI-accredited Standards Developing Organization (SDO) that credentials individuals in 20+ categories within the inspection, cleaning and restoration industries. Representing more than 54,000 certified technicians and 6,000 Certified Firms in 22 countries, the IICRC, in partnership with regional and international trade associations, represents the entire industry. The IICRC does not own schools, employ instructors, produce training materials or promote specific product brands, cleaning methods or systems. For more information, visit

IICRC Announces 2015-2016 Board of Directors


IICRC Announces 2015-2016 Board of Directors

Las Vegas – Oct. 28, 2015 – The Institute of Inspection, Cleaning and Restoration Certification (IICRC) today announced the election of five members to the 2015-2016 Board of Directors. Elections were held during the IICRC’s October shareholder meeting in Las Vegas.

New Board of Directors members include Jeff Bishop, Matt Cole, Craig Kersemeier and Lonnie McDonald. Dennis Blake was re-elected. Also new to the Board this year as honorary members are Gary Glenn and Doug Heiferman.
Following the election, the new Board of Directors elected Pete Duncanson as Chairman and President of the Board. As Chair, Duncanson will also serve as Chairman of the Executive Committee which includes: Craig Kersemeier, first vice president; Kevin Pearson, second vice president; Paul Pearce, third vice president; Joe Dobbins, treasurer; Lonnie McDonald, secretary and Tony Wheelwright, immediate past Chairman.

New to the elections this year is the inclusion of an IICRC instructor as an honorary Board member. Heiferman will serve in that role. This decision was made by the new Board in an effort to increase transparency and improve the instructor program.

“This is going to be a year of exciting change for the Institute,” said IICRC Chairman Pete Duncanson. “With all of the new faces on the Board and their combined expertise, the IICRC is in a good place to take the Institute to the next level and continue its role as a leader in the industry.”

Additional members of the 2015-2016 Board of Directors include:
 Peter Crosa
 Joe Hughes
 Craig Jasper
 Patrick Moffett
 Steve Moran
 Randy Rapp

For more information about the IICRC, please visit, or contact Jennifer Petersen at .

About IICRC The IICRC is a global, ANSI-accredited Standards Developing Organization (SDO) that credentials individuals in 20+ categories within the inspection, cleaning and restoration industries. Representing more than 54,000 certified technicians and 6,000 Certified Firms in 22 countries, the IICRC, in partnership with regional and international trade associations, represents the entire industry. The IICRC does not own schools, employ instructors, produce training materials or promote specific product brands, cleaning methods or systems. For more information, visit
Press Contact:
Jennifer Petersen
Mulberry Marketing Communications

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